Client. Nike
Title. JUST DO IT
A social campaign via Instagram for Nike. When COVID-19 happened, lockdown was forced upon countries around the world. This presented the perfect opportunity to inspire people to stop making excuses, stop putting off the exercise they kept promising to do, and just do it.
Client. Nike
Title. JUST DO IT
A social campaign via Instagram for Nike. When COVID-19 happened, lockdown was forced upon countries around the world. This presented the perfect opportunity to inspire people to stop making excuses, stop putting off the exercise they kept promising to do, and just do it.
Peter Higgins
Client. Legal & General
Title. Every Day Matters
ECD: Al Young
Creatives: Peter Higgins & Prad Nair
I had the pitch-winning idea 'Every Day Matters' and came up with an app as the best way to engage with people digitally. Site visitors could download the app and answer a few questions to see what type of life their financial situation would allow them to live. Each person's story is created based on the answers they give.
