Client. Nike
Title. JUST DO IT
A social campaign via Instagram for Nike. When COVID-19 happened, lockdown was forced upon countries around the world. This presented the perfect opportunity to inspire people to stop making excuses, stop putting off the exercise they kept promising to do, and just do it.
Client. Nike
Title. JUST DO IT
A social campaign via Instagram for Nike. When COVID-19 happened, lockdown was forced upon countries around the world. This presented the perfect opportunity to inspire people to stop making excuses, stop putting off the exercise they kept promising to do, and just do it.
Peter Higgins
Client. Second Home
Global CD: Peter Higgins
My role here was a hands-on Creative Director. I created numerous campaigns and coined the company's new slogan 'Where ideas happen' whilst also overseeing the Marketing department.
I was also responsible for agreeing and allocating budgets, setting objectives, prioritising briefs, hiring talent, monitoring OKRs, nurturing staff members, taking part in board level business discussions and generally ensuring there's a happy ship.
